Read a campaign's report
See how many people received, read and replied to a campaign, and who exactly.
Before you start
Pro and Business plansNeeds: Campaigns: Read
Go to Campaigns and click a campaign’s name, or choose View report from its row menu.
The funnel
Section titled “The funnel”- Sent: messages sent.
- Delivered: messages that reached the contact.
- Read (WhatsApp) or Opened (email): delivered messages that were read or opened.
- Replied: contacts who replied.
- Clicked: contacts who clicked a link.
Opens and clicks for email show only if the template tracks them. See Design email templates.
Each recipient
Section titled “Each recipient”The table lists every recipient with their status and when the message was delivered, read and replied to. Filter by status or search by name or address. Click Open conversation to see a contact’s reply.
A recipient marked “Skipped · low balance” or “Skipped · daily send limit” wasn’t sent the message.
Send it again or download it
Section titled “Send it again or download it”- Duplicate copies the campaign as a new draft, so you can send it to another audience.
- Download report gives you every recipient as a spreadsheet: Download CSV for up to 10,000 rows, or Email full export for all of them. The spreadsheet also shows why a message failed.